A website must be fast loading. Too many customers get sick of waiting and will just move on to the next website if yours is too slow. We use CSS layouts and optimise all images to ensure your website loads fast. Our content management system and ecommerce solution will automatically optimise images when uploaded so you don't have to do anything.
You must include content that tells your potential customers about what you do. A website should include a description of your services and/or products, a bit about the company and your contact details as a minimum. Most importantly your website must come across as trustworthy. There are too many scammers out there and you need to set yourself apart from them.
Search Engine Friendly
In order to rank highly in the search engines your site must be search engine friendly. All our websites include a sitemap. We also use Search Engine Friendly URLS. So if you were selling hammers for example, instead of www.yourwebsite.com.au/page.php?id=4 you will see www.yourwebsite.com.au/tools/steel-hammer. This is not only beneficial to your rankings in the search engines but is also much friendlier to humans as well.
Easy to Navigate Around
Navigation for a site should be obvious, available on every page and consistent throughout the site. It should also logically group like information together to make it easy for customers to find the information they are after.
Cross Browser Compatible
As any professional web developer will tell you one of the most challenging things about website design is making your website look good in all browsers. We have the tools/equipment available to test that all websites we develop will look good in Safari (Mac), Firefox and Internet Explorer (both current and previous versions). What can look fabulous on one browser can look like a dog's breakfast on another.
All our newly developed websites are responsive in nature, which means they look good on phones/tablets and laptops/desktops. With the increase use and size of mobile devices, it is imperative in this day and age to have a mobile friendly website.